Nederlandse Loterij

Nederlandse Loterij

The Netherlands' national, state-licensed lottery and gaming operator, running well-known brands such as Staatsloterij, Lotto, Eurojackpot and TOTO, with proceeds going to Dutch sport and good causes.

One online portal with single sign-on, uniting seven of the Netherlands' best-known lottery and gaming brands.

Web Strategy Platform

One front door for seven gaming brands

Created an unobtrusive, unifying ‘header’ that brought all of Nederlandse Loterij’s brands together under one roof — Staatsloterij, Lotto, Eurojackpot, Lucky Day, Miljoenenspel, Krasloten and TOTO.

Seemingly simple, but under the hood it delivered single sign-on across every vertical and integrated payment options connecting to a range of backends. The greatest achievement was making something this complex look, feel and work effortlessly.

Also laid the groundwork for the upcoming online casino offering: integrating a new iGaming software provider and aligning it with the existing lottery solution partner.