OpGroen Verzekeringen

OpGroen Verzekeringen

A specialist insurance advisor that turns complex cover questions into clear, tailor-made solutions for private and business clients, with independent, personal advice.

Digital transformation of an insurance storefront — for a new player in the Dutch market.

Web Strategy

A new digital storefront for a new insurance brand

Led the end-to-end design and delivery of a new digital insurance storefront, creating a modern, one-stop experience for both customers and staff. The focus was on automating policy applications to drive business growth and operational efficiency.

The launch was tied to a high-stakes migration of nearly 500,000 legacy records, making the schedule extremely sensitive

This included coordination of a complex partner ecosystem including a front-end, rules engine and a domain-specific back-office.

Orchestrated an intensive 'program reset' with all partners to realign the roadmap and developed phased go-live scenarios to manage risks while maintaining the launch target.